go-to skincare
'zincredible' spf launch
[2018]
'zincredible' spf launch
[2018]
☆ art direction
☆ packaging
☆ design
☆ illustration
☆ print
☆ social assets
☆ casting
☆ event collateral
☆ packaging
☆ design
☆ illustration
☆ social assets
☆ casting
☆ event collateral
Go-To Skincare's first mineral SPF product launched in 2018 as another addition to Zoë Foster Blake's much-loved Australian skincare range.
For the launch, I designed the product packaging, a truck wrap, and a printed information booklet with custom illustrations throughout. The photoshoot, shot by Sarah Adamson, featured a dreamy palette of blue skies, sunflower yellow, and musk stick pink, creating a joyful, sun-drenched, and gloriously happy campaign.
credits
photographer - sarah adamson
brand manager - jessica gamble
hmu - samantha patrikopoulos
stylist #1 - laura bracken
stylist #2 - miguel urbina tan
models - loli, maya, ebony, gee gee
dream team - zoë, leonie, matt, megs, kerry, joey
gotoskincare.com
photographer - sarah adamson
brand manager - jessica gamble
hmu - samantha patrikopoulos
stylist #1 - laura bracken
stylist #2 - miguel urbina tan
models - loli, maya, ebony, gee gee
dream team - zoë, leonie, matt, megs, kerry, joey
gotoskincare.com
